The answer is nothing but a big YES! But then again a question is raised and it why do businesses need to have a Wikipedia page? The reasons are simple and this blog will cater all of such reasons.
1. The Page That Will Get You Millions of Visitors in One Go
The fifth most visited website in the world with millions of visits is what Wikipedia currently has been regarded as. A website from nowhere to the top in just a few years tells how successful of a platform Wikipedia is. If a business wants to work on getting to millions of people in just one go then Wikipedia is a perfect choice to make the same happen. Marketers have always thrived for getting the best results through their marketing campaigns and maximum reach is one of their top priority objectives in most of the campaigns. This is what a Wikipedia page can get done easily.
2. Stats For Better Future Strategy
What region’s people or what kind of people are hitting the most click on your website is an important thing to know in marketing. With a Wikipedia page, you can even get this done. Marketers never work on something with just idea but numbers are an integral part of the strategy and this is something that has been included in the structures of Wikipedia. Through a Wikipedia, you can check the activities and the visits that are happening on your page and then can use it for targeting the customers with better approaches and strategy. This thus has been a page where you can just not work for the present but also for the better future strategies.
3. Keep The Target Customers
From Facebook to Twitter every new update requires a new post and people often might miss this out but this does not happen with a Wikipedia page. Update it as many time as you want and keep the customers to know about the things that are done just now. It will make you have the customers to be indulged with the current information. If you think it is hard for you to get this done then we have Wikipedia editors for hire in the world who can make it even easier for you. Isn’t it a good deal to get?
4. It is Cost effective
We have seen a lot of companies paying a big amount of money to get the reach to be increased and getting their content to be posted on the platforms that have increased reach. But with Wikipedia reaching even a million people won’t require a single penny of money for sure. The platform does not require any money. This is how Wikipedia has increased the benefits for business and this is amongst one of the top reasons why marketers have contemplated on this platform much in these days.
From an online encyclopedia to a content marketing platform real quick but this has not happened just because it had got amazing reach of visitors but the reach of visitors has been increased because of the benefits that Wikipedia has offered. It has developed much in these years and has provided the benefits that cannot be unnoticed. If I would be in the field of content marketing I would have gone for creating a Wikipedia page as my top priority for any project that I would have worked on. It is amazing to get all these benefits and pay nothing for it. But the question that I come up with at times is that in this world of change how long will Wikipedia maintain this top-ranked position for itself? Will it get replaced in the near future? What if one day Wikipedia goes down, what will we have as a replacement of it? A lot of questions to answers of but only one thing to be sure of that Wikipedia in the next few years will become more powerful and then it will start to go down.