The world of unorthodox practices is what I have named this world as. It is completely based on creative processes and innovation. One field that explicitly saw the same is in the field of marketing. To keep creativity out of marketing means failing at attracting customers in the current times. But one more thing that is essentially important in today’s marketing is to choose the platform. In this world of the digital marketing landscape, the number of platforms for digital content posting has increased but do you have the idea about which ones are the best? Well, we here have brought you the list of top 5 most loved digital marketing platforms in the world.
Who in this world would not be aware of Facebook? 4 Billion people have registered to this platform and this makes is the most used site in the world. But how does it makes the best for digital marketing? Well, Facebook since is used by a lot of people thus it is one of the best platforms for marketing. Moreover, the reason that it has topped the list here is that it allows people to post video, audio and written content which gives marketers a chance to be as creative as they can be and this is what surely marketers need. The business would not mind paying a bit of attention and money to be in the eyes of millions of people at the same time.
Another social media platform that has boomed and is on a peak in the world currently. Although it allows only visual content which is images and videos still it has caught the attention of businesses for marketing purposes and the reason is that it is targeted for a specific audience with a specific type of content. The possibility of depicting creativity and having the reach of millions have made the businesses to consider it.
Wikipedia, The Wikipedia is also in this list. Are you a bit surprised because you have always known this platform as an online encyclopedia and never as a marketing platform right? Well, although it was launched as an online encyclopedia it has now been considered as a top choice of businesses for content marketing purposes. The biggest reason for the same is that it is in the top most visited websites in the world. Also, it is considered to be a platform that gives you SEO support for increasing the conversions. You can even find an online Wikipedia page creator who can work on creating your best page. This is easy to get as well as cost-effective platform to make the contemplations on your marketing objectives.
This is a bit different as a platform than what I have listed till yet. It is not a social media platform but a forum kind of platform. Here people come to have their doubts and queries cleared. Marketers have turned even this into an opportunity that they can grab for making the attention of people towards their product or brand. Here the marketers participate in solving the queries by suggesting them the products that could be best for their queries. This platform is accessed by many people specifically for suggestions and this is the biggest reason for businesses liking this platform for their marketing objectives.
The industry of YouTube has grown rapidly. Faster than anybody could have thought and it has grown much more than people did predict. However, marketers always tend to find their purposes in everything becoming popular and successful. Marketers did the same with YouTube. The YouTubers were focusing on gaining the maximum views of people through videos whereas marketers with their amazing and creative product placement made the YouTube videos to be used in their course and then this thing became a trend in the business marketing. Currently, we see ads and commercials in the YouTube videos which is a result of the same. It is although much more expensive than any of the platforms that are listed here but it surely gets you maximum engagement as well. It makes the target market to be indulged with the brand and the content which is how you convert the target market into your customers and this is the reason that businesses like it for.
These are a few platforms that have been liked by all the entrepreneurs and businesses in the current times. One of the common reasons is that all of these platforms have got amazing reach to the public out in the world however each of these platforms has got some other benefits to offer which makes businesses to love them even more.